Posted: 26 April 2022

Digital CommsTech Manager – DSM

Location: Amsterdam, The Netherlands
Hours: 40

Purpose of the position

The purpose of this role is to (project) manage the implementation of the communication digital services and tools (coming from the roadmap which is set by the Digital Enablement Chapter Lead) that the Digital Enablement Chapter will provide as a service to enable the GC&B Chapters and BGs to deliver impactful stakeholder-centric campaigns. This role will also provide expert advice on how to automate existing processes and will be the operational liaison for GdS and GbS.

Position context

Digital Enablement is a key chapter within Group Communications & Branding, one of the key global support functions in DSM. The function has three North Stars to which we aspire:

  • Brand: Across the world, customers associate the DSM brand with bringing Health and Nutrition for people and the planet. Purpose-led and performance-driven. And powered by dedicated people, world-class science and state-of-the-art (bio)technology.
  • Reputation: DSM is globally seen as the most committed, trustworthy and forward-thinking Health, Nutrition & Biosciences company that delivers health for people, animals and the planet. A company with an unparalleled ESG track record. The company you want to do business with and work for.
  • Employee Engagement: (Future) DSM people in all parts of DSM around the world feel inspired, empowered and excited in turning their passion, skills and full potential into a meaningful contribution to the success of our business and to the well-being of people and our planet.

To realize these North Stars, GC&B employees need to work as an agile high-performing, global, 24/7, stakeholder-focused, dialogue-based, networked team. The function regularly works in cross-chapter teams as well as with a variety of internal and external stakeholders on a range of complex topics with, at times, conflicting interests. The function aligns these interests and executes activity that builds and protects DSM’s brand, reputation and employee engagement across its businesses, markets, and countries.

The team members of the Digital Enablement Chapter are key to enabling the other Chapters (Employee Comms, Media, Public Affairs and Brand) and the BGs to leverage market insights to steer data-driven stakeholder communication.

Key areas of accountability/responsibility

  • Project managing future CommsTech enabling projects coming from the Digital Enablement Chapter’s roadmap
  • Support the digital upskilling of GC&B resources; onboard GC&B team members to new CommsTech services and tooling.
  • Share knowledge and train them to ensure they can use these services/tooling to fulfil their digital needs
  • Provide expert advice on CommsTech needs from GC&B Chapters and Business/Regions
  • Responsible for defining Comms Tech Operational/Tactical Governances
  • Responsible for operational/tactical liaison with GdS/GbS on CommsTech developments and opportunities
  • Developing and implementing a framework for outsourced services for GbS
  • Act as the most senior contact for CommsTech vendors in support to the Vendor & Resource Mgr & Staffer
  • Continuously investigate technology-related developments and implement technology to reduce manual work and improve efficiency
  • Support the Digital Enablement Chapter Lead in DEC Strategy and rollout of CommsTech roadmap
  • Collaborate closely with BG MarComs to ensure flawless end-to-end stakeholder-driven user journeys

The complexity of the position

  • Will work on a broad range of complex projects, often under significant time pressure and in a complex and highly dynamic (matrix) environment
  • Staying on top of rapidly evolving external (digital) developments, trends, practices and their relevance across the communications domains.
  • Needs to interact with many external and (senior) internal stakeholders with different and sometimes conflicting interests
  • Significant impact on the ability of internal stakeholders (GC&B Chapters and Business) to achieve their objectives and therefore a high sense of responsibility is required.
  • DSM Corporate Digital Channels are crucial global communications channels with millions of visits per year
  • DSM Corporate Digital Channels are crucial and highly sensitive channels for investor relations
  • New field/development within GC&B

Knowledge and educational level

  • At least a Masters-level degree in (IT) technology/marketing, digital communications or media or similar studies
  • Strong project management and planning skills
  • Strong stakeholder management skills
  • Strong facilitator/training skills
  • Being able to work on several, complex projects simultaneously
  • Great knowledge of IT integration
  • Passion for digital communications tooling
  • Strong drive and proven track record to explore existing and new (digital) emerging technologies and innovations and the ability to translate them into relevant and actionable projects within a department
  • High focus on business value. Being able to advise and support the business.
  • Strong oral and written communication skills and a high level of proficiency in English and preferably one other language
  • Personal characteristics: communicative, flexible, diplomatic, hands-on mentality, cope with high pressure, professional, representative, and culturally sensitive
  • Being comfortable with a self-managing role; this role will be mainly self-responsible (e.g., to manage projects from the CommsTech roadmap)

Required level of experiences

  • 7+ years of wide-ranging experience in digital communications, marketing- or comms, digital technology, business, and IT, preferably in a B2B environment
  • Preferably experience with a global business environment, culturally sensitive
  • Proven experience in working with digital technology, digital tooling, campaign activation, platform management and community management, preferably working on the edge of business and IT
  • Proven experience in working with both business and IT (developers, architects etc.); understanding business needs and translating this into IT solutions
  • Expert knowledge of different digital media tools and channels, specifically internet and social media channels
  • Shown experience in managing stakeholders and their expectations
  • Preferably experience with Adobe Experience manager
  • Preferably experience with social listening tools, such as Sprinklr
  • Preferably experience with analytical website and campaign tracking toolings, such as Adobe Campaign and Analytics
  • Preferably experience with an agile way of working, strong business acumen
  • Personal characteristics:
    • Courage to execute against strategic priorities and push back on non-priority requests; daring to develop improvements based on relevant external trends, and developments in DSM’s strategic priorities (brand, business)
    • Able to effectively collaborate and build relationships across a wide team, based on empathy, competency and trust and a deep desire to deliver value to the business. Able to take others along!

A caring team member who acts responsibly champions sustainability and is focused on delivering value.

For more information about this vacancy contact recruiter Raphaël + 3 16 18698563, or send your cv at raphael@2mrecuitment.com

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